{"id":24656,"date":"2016-07-01T17:36:04","date_gmt":"2016-07-01T15:36:04","guid":{"rendered":"http:\/\/www.betacowork.com\/fr\/?p=24656"},"modified":"2016-07-01T17:36:04","modified_gmt":"2016-07-01T15:36:04","slug":"adopteunbelge-buzz-betacowork","status":"publish","type":"post","link":"https:\/\/www.betacowork.com\/fr\/adopteunbelge-buzz-betacowork\/","title":{"rendered":"#AdopteUnBelge – Un buzz n\u00e9 au Betacowork"},"content":{"rendered":"

Depuis quelques jours, le hashtag #AdopteUnbelge a envahi les r\u00e9seaux sociaux. Qui sont les deux \u00e9nergum\u00e8nes \u00e0 l’origine de ce v\u00e9ritable buzz? Enqu\u00eate dans les coulisses du Betacowork.<\/p>\n

#AdopteUnBelge – un buzz absolument pas pr\u00e9m\u00e9dit\u00e9<\/h2>\n

Ce soir, la Belgique\u00a0affrontera le pays de Galles \u00e0 Lille en quart de finale de l’Euro 2016. Un \u00e9v\u00e9nement de taille pour la Belgique, que l’on soit amateur\u00a0de football ou non. Comme beaucoup de ses compatriotes, notre coworkeur Th\u00e9odore<\/a><\/strong> (que vous pouvez admirer dans cette superbe vid\u00e9o<\/a>\u00a0tourn\u00e9e \u00e0 l’occasion des cinq ans du Betacowork), a eu envie d’assister au match dans la ville fran\u00e7aise<\/strong>. Probl\u00e8me: impossible de trouver une chambre d’h\u00f4tel.
\nC’est alors que Th\u00e9o (Toto pour les intimes) a eu cette id\u00e9e g\u00e9niale: lancer un appel \u00e0 partir de sa page Facebook<\/a> pour demander l’hospitalit\u00e9 aux Lillois. Et d’ajouter ce hashtag: #AdopteUnBelge.
\n\"#adopteunbelge\"
\nToto a beau \u00eatre\u00a0responsable d’une agence de communication (L’Union<\/a>), \u00e0 aucun moment il n’a pens\u00e9 que son petit message ferait autant de bruit. Mais c’\u00e9tait sans compter sur le redoutable, le magnifique, l’incroyable Mateusz<\/a>, v\u00e9ritable pilier du Betacowork<\/strong> (et voisin de table de Th\u00e9o). En tant que gourou\u00a0des r\u00e9seaux sociaux<\/a>, Mateusz s’est empress\u00e9 de relayer le message de son voisin de coworking sur Twitter et Facebook. Quelques heures plus tard, le buzz \u00e9tait lanc\u00e9<\/strong>: des centaines de Belges lan\u00e7aient, comme Th\u00e9o, un appel aux Lillois pour trouver un h\u00e9bergement. Jetez donc un oeil au fil #AdopteUnBelge sur Twitter<\/a> pour vous rendre compte de l’ampleur qu’ont pris les choses.<\/p>\n

Les m\u00e9dias s’invitent au Betacowork<\/h2>\n

Nos deux coworkeurs ont donc pass\u00e9 la semaine \u00e0 r\u00e9pondre aux m\u00e9dias: belges, dans un premier temps, fran\u00e7ais et internationaux, ensuite. Au Betacowork, nous avons ainsi vu d\u00e9filer, cette semaine, des \u00e9quipes de RTL-TVI, de radio Contact, et bien d’autres. Tous les journaux belges et fran\u00e7ais se sont par ailleurs empar\u00e9s du\u00a0ph\u00e9nom\u00e8ne \u00ab\u00a0Made in Betacowork\u00a0\u00bb.
\n\"#adopteunbelge\"
\n\"#adopteunbelge\"<\/p>\n

En route pour Lille!<\/h2>\n

A l’heure o\u00f9 nous \u00e9crivons ceci, Th\u00e9o et Mateusz sont en route pour Lille. Ce soir, ils seront accueillis par de g\u00e9n\u00e9reux Lillois, qui leur laissent un appartement entier \u00e0 disposition!<\/strong> Nos deux coworkeurs n’arriveront bien s\u00fbr pas les mains vides.
\n 
\nEncore un bel\u00a0exemple de s\u00e9rendipit\u00e9, non?<\/p>\n","protected":false},"excerpt":{"rendered":"

Depuis quelques jours, le hashtag #AdopteUnbelge a envahi les r\u00e9seaux […]<\/p>\n","protected":false},"author":53,"featured_media":24657,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[],"tags":[],"class_list":["post-24656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"\n#AdopteUnBelge - Un buzz n\u00e9 au Betacowork - Betacowork<\/title>\n<meta name=\"description\" content=\"Saviez-vous que le ph\u00e9nom\u00e8ne #AdopteUnBelge est apparu au Betacowork? 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